Data Clean Rooms Are Trending But A CDP Is Still A Marketer’s Superpower
DCRs, CDPs, STIs. B&T only understands one of these acronyms.
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The Future Of Programmatic CTV Buying Looks A Lot Like Linear
Here, PubMatic's Tim Purss talks the future of programmatic CTV buying & he utilised neither crystal ball or tea leaves.
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Calling All Marketing Mavens: ADMA Wants To Hear From You In Their Latest Survey
Questions B&T'd like to see on this survey - "Most you've ever spent on a bottle of wine?" & "Do you hate the C-suite?"
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Mentorship Matters: Paving the Way for Future Female Leaders in eCommerce
Here, we explore the importance of an office mentorship. It's just the fire walking & the catching when it gets weird
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AI: The Social Media Manager’s New Best Friend?
In a boon for social media managers, AI can free up interns' time for more coffee and dry cleaning runs.
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Just How Do You Market To Gen Z?
Turns out donning a bucket hat and making TikToks isn't how you reach Gen Z. Year13 tells you how to do it.
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Women Leading Tech: OCR Labs Emily Hendley & Marina Lee On Learning, Inclusion, and Zero-Bias AI
B&T's Women Leading Tech series proving to be an industry 'must-read'. Or, at least, an 'I'll come back to it' read.
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Women Leading Tech: Rokt’s Sarah Burton & Sarah Bleasdale On Swapping Careers And Being Supported In Tech
Proving B&T's theory you can't have too many Sarahs comes Rokt’s two Sarahs. We also say that about Alans & Trevors.
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Here Are The Winners Of Komo’s Cannes In Cairns Memory Challenge
Enter Komo’s Cannes In Cairns memory challenge? Xmas may be about to get a whole lot sweeter with these cash goodies.
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Google Reveals Premier Partner Awards Winners With Laugh-Out-Loud Agency Land Skit
Has a shit 2022 got you reconsidering your career & life goals? Pen the resignation letter while laughing away at this.
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Who’s Closest To Winning $5000 In Prizes In Komo’s Cannes In Cairns Memory Challenge?
Did you enter Komo’s Cannes In Cairns $5000 Memory Challenge? Or, in a greater irony, have you already forgotten?
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The Aussie Brands That Crushed It On Social Media This Year
It's the brands that ruled social media in 2022. Although there's probably more laughs in the ones that f@cked it up.
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How Bonzai’s High-Impact Ads Brought Back The Magic for Macro Mike
B&T has stopped short of calling this a case study and that's despite having a distinct case study whiff about it.
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Win Up To $5000 With Komo’s Christmas Memory Challenge
B&T's gone a little Deal Or No Deal with this cash giveaway which, sadly, doesn't include any Andrew O'Keefe madness.
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GfK Research Reveals Connecting With Customers Starts With ‘Values’
Study finds that when it comes to values, brands need more than a dozen free-range eggs in their hessian shopping bag.
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Trends To Watch In Digital Marketing For 2023
First 2023 trends report is here! This one's digital marketing, but B&T also predicting big things for the neenish tart.
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Bask In The Warmth Of Sweet, Sweet Social Media Insights This Summer
Zavy’s Social Media Content Benchmarks report is here! And B&T's managed to skim just enough to deliver you this.
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Understanding Australia’s Christmas Shoppers With InMobi
This authoritative report into Christmas spending shows it's more than just a fight to death at your local Westfields.
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