B&TDoubleVerify Archives - B&T Australia's leading title for the advertising, marketing, media and PR industries Fri, 11 Aug 2023 02:21:20 +0000 hourly 1 https://wordpress.org/?v=6.2 “Money Talks”: Why DoubleVerify’s Imran Masood Thinks The ACCC Hasn’t Seen The Full Transparency Picture https://www.bandt.com.au/money-talks-why-doubleverifys-imran-masood-thinks-the-accc-hasnt-seen-the-full-transparency-picture/ Mon, 07 Aug 2023 02:29:45 +0000 Tom Fogden https://www.bandt.com.au/?p=1480029 https://www.bandt.com.au/money-talks-why-doubleverifys-imran-masood-thinks-the-accc-hasnt-seen-the-full-transparency-picture/feed/ 0 How Programmatic Advertising Funds An Increasingly Polarised World https://www.bandt.com.au/how-programmatic-advertising-funds-an-increasingly-polarised-world/ Fri, 28 Jul 2023 01:29:55 +0000 Tom Fogden https://www.bandt.com.au/?p=1479574 https://www.bandt.com.au/how-programmatic-advertising-funds-an-increasingly-polarised-world/feed/ 0 DoubleVerify Adds YouTube Shorts Media Quality Authentication https://www.bandt.com.au/doubleverify-adds-youtube-shorts-media-quality-authentication/ Thu, 27 Jul 2023 22:56:11 +0000 B&T Magazine https://www.bandt.com.au/?p=1479545 https://www.bandt.com.au/doubleverify-adds-youtube-shorts-media-quality-authentication/feed/ 0 Will Tech Save Us? How Adland Created & Is Trying To Solve Ad-Funded Disinformation https://www.bandt.com.au/will-tech-save-us-how-adland-created-is-trying-to-solve-ad-funded-disinformation/ Thu, 27 Jul 2023 02:10:11 +0000 Tom Fogden https://www.bandt.com.au/?p=1479308 https://www.bandt.com.au/will-tech-save-us-how-adland-created-is-trying-to-solve-ad-funded-disinformation/feed/ 0 DoubleVerify: Connected TV Bot Fraud Up 69% https://www.bandt.com.au/doubleverify-connected-tv-bot-fraud-up-69/ Sun, 21 May 2023 22:57:29 +0000 B&T Magazine https://www.bandt.com.au/?p=1462105 https://www.bandt.com.au/doubleverify-connected-tv-bot-fraud-up-69/feed/ 0 DoubleVerify Doubles Down On Corporate Social Responsibility With Inaugural Impact Report https://www.bandt.com.au/doubleverify-doubles-down-on-corporate-social-responsibility-with-inaugural-impact-report/ Thu, 04 May 2023 22:31:05 +0000 B&T Magazine https://www.bandt.com.au/?p=1458866 https://www.bandt.com.au/doubleverify-doubles-down-on-corporate-social-responsibility-with-inaugural-impact-report/feed/ 0 “One Size Does Not Fit All” With Brand Safety & Suitability https://www.bandt.com.au/one-size-does-not-fit-all-with-brand-safety-suitability/ Wed, 03 May 2023 22:24:20 +0000 B&T Magazine https://www.bandt.com.au/?p=1458672 https://www.bandt.com.au/one-size-does-not-fit-all-with-brand-safety-suitability/feed/ 0 Ex-Facebook Exec Daniel Slotiner Joins DoubleVerify To Expand Attention Division https://www.bandt.com.au/ex-facebook-exec-daniel-slotiner-joins-doubleverify-to-expand-attention-division/ Thu, 20 Apr 2023 22:20:28 +0000 B&T Magazine https://www.bandt.com.au/?p=1456846 https://www.bandt.com.au/ex-facebook-exec-daniel-slotiner-joins-doubleverify-to-expand-attention-division/feed/ 0 DoubleVerify Launches Google Campaign Manager 360 Automation Tool https://www.bandt.com.au/doubleverift-launches-google-campaign-manager-360-automation-too/ Wed, 08 Mar 2023 22:14:19 +0000 B&T Magazine https://www.bandt.com.au/?p=1450191 https://www.bandt.com.au/doubleverift-launches-google-campaign-manager-360-automation-too/feed/ 0 Viewability A Challenge In Connected TV Environments https://www.bandt.com.au/viewability-a-challenge-in-connected-tv-environments/ Mon, 20 Feb 2023 00:32:10 +0000 B&T Magazine https://www.bandt.com.au/?p=1447507 https://www.bandt.com.au/viewability-a-challenge-in-connected-tv-environments/feed/ 0 DoubleVerify Takes Down Large-Scale Audio Ad Impression Fraud Scheme https://www.bandt.com.au/doubleverify-takes-down-large-scale-audio-ad-impression-fraud-scheme/ Thu, 02 Feb 2023 23:46:19 +0000 Tom Fogden https://www.bandt.com.au/?p=1445386 https://www.bandt.com.au/doubleverify-takes-down-large-scale-audio-ad-impression-fraud-scheme/feed/ 0 Planning For 2023? Here’s What We Learned From DoubleVerify’s ANZ TrendSpotting Lunch https://www.bandt.com.au/planning-for-2023-heres-what-we-learned-from-doubleverifys-anz-trendspotting-lunch/ Thu, 24 Nov 2022 01:08:15 +0000 B&T Magazine https://www.bandt.com.au/?p=1438530 https://www.bandt.com.au/planning-for-2023-heres-what-we-learned-from-doubleverifys-anz-trendspotting-lunch/feed/ 0 DoubleVerify Expands Collaboration With LinkedIn To Reinforce Brand Safety Protections https://www.bandt.com.au/doubleverify-expands-collaboration-with-linkedin-to-reinforce-brand-safety-protections/ Wed, 16 Nov 2022 22:00:01 +0000 Mary https://www.bandt.com.au/?p=1437483 https://www.bandt.com.au/doubleverify-expands-collaboration-with-linkedin-to-reinforce-brand-safety-protections/feed/ 0 Study: Attention Grabbing Ads Are Key To Performance https://www.bandt.com.au/study-attention-grabbing-ads-are-key-to-performance/ Tue, 15 Nov 2022 00:04:14 +0000 Mary https://www.bandt.com.au/?p=1437151 https://www.bandt.com.au/study-attention-grabbing-ads-are-key-to-performance/feed/ 0 More Than Half Of Aussies Stay In Watching Content Rather Than Going Out As Cost Of Living Concerns Bite https://www.bandt.com.au/more-than-half-of-aussies-stay-in-watching-content-rather-than-going-out-as-cost-of-living-concerns-bite/ Mon, 14 Nov 2022 22:54:40 +0000 B&T Magazine https://www.bandt.com.au/?p=1437076 https://www.bandt.com.au/more-than-half-of-aussies-stay-in-watching-content-rather-than-going-out-as-cost-of-living-concerns-bite/feed/ 0 DoubleVerify Partners with Netflix to Ascertain Accurate Ad Viewing https://www.bandt.com.au/doubleverify-partners-with-netflix-to-ascertain-accurate-ad-viewing/ Thu, 13 Oct 2022 22:01:36 +0000 B&T Magazine https://www.bandt.com.au/?p=1430737 https://www.bandt.com.au/doubleverify-partners-with-netflix-to-ascertain-accurate-ad-viewing/feed/ 0 Netflix’s $6.99 Ad-Supported Pricing Plan To Launch Early November https://www.bandt.com.au/netflixs-6-99-ad-supported-pricing-plan-to-launch-4-november/ Thu, 13 Oct 2022 21:35:26 +0000 B&T Magazine https://www.bandt.com.au/?p=1430728 https://www.bandt.com.au/netflixs-6-99-ad-supported-pricing-plan-to-launch-4-november/feed/ 0 DoubleVerify Launches New Attention Lab to Help Advertisers Maximise Campaign Performance https://www.bandt.com.au/doubleverify-launches-new-attention-lab-to-help-advertisers-maximise-campaign-performance/ Wed, 05 Oct 2022 22:24:36 +0000 B&T Magazine https://www.bandt.com.au/?p=1429462 https://www.bandt.com.au/doubleverify-launches-new-attention-lab-to-help-advertisers-maximise-campaign-performance/feed/ 0 DoubleVerify Report: As Ad Dollars Move to Connected TV, Fraud Schemes Spike 70% Globally https://www.bandt.com.au/doubleverify-report-as-ad-dollars-move-to-connected-tv-fraud-schemes-spike-70-globally/ Mon, 23 May 2022 05:43:58 +0000 Karen Terranova https://www.bandt.com.au/?p=1407478 https://www.bandt.com.au/doubleverify-report-as-ad-dollars-move-to-connected-tv-fraud-schemes-spike-70-globally/feed/ 0 DoubleVerify Is Now Able To Record Viewership Of YouTube Videos As A Third-Party https://www.bandt.com.au/doubleverify-is-now-able-to-record-viewership-of-youtube-videos-as-a-third-party/ Wed, 20 Apr 2022 00:00:42 +0000 B&T Magazine https://www.bandt.com.au/?p=1402788 https://www.bandt.com.au/doubleverify-is-now-able-to-record-viewership-of-youtube-videos-as-a-third-party/feed/ 0 Havas Becomes First Aussie Media Agency To Utilise DoubleVerify’s DV Authentic Ad Measurement https://www.bandt.com.au/havas-becomes-first-aussie-media-agency-to-utilise-doubleverifys-dv-authentic-ad-measurement/ Tue, 15 Feb 2022 04:43:57 +0000 Karen Terranova https://www.bandt.com.au/?p=1393038 https://www.bandt.com.au/havas-becomes-first-aussie-media-agency-to-utilise-doubleverifys-dv-authentic-ad-measurement/feed/ 0 DoubleVerify To Acquire OpenSlate, Extending Social Video And CTV Capabilities https://www.bandt.com.au/doubleverify-to-acquire-openslate-extending-social-video-and-ctv-capabilities/ Tue, 09 Nov 2021 21:49:55 +0000 B&T Magazine https://www.bandt.com.au/?p=1379873 https://www.bandt.com.au/doubleverify-to-acquire-openslate-extending-social-video-and-ctv-capabilities/feed/ 0 TikTok And DoubleVerify Partner To Measure Viewability And Invalid Traffic https://www.bandt.com.au/tiktok-and-doubleverify-partner-to-measure-viewability-and-invalid-traffic/ Tue, 28 Sep 2021 22:48:32 +0000 B&T Magazine https://www.bandt.com.au/?p=1372386 https://www.bandt.com.au/tiktok-and-doubleverify-partner-to-measure-viewability-and-invalid-traffic/feed/ 0 DoubleVerify Bolsters Team In Australia With Key Hires https://www.bandt.com.au/doubleverify-bolsters-team-in-australia-with-key-hires/ Tue, 14 Sep 2021 02:47:17 +0000 B&T Magazine https://www.bandt.com.au/?p=1369895 https://www.bandt.com.au/doubleverify-bolsters-team-in-australia-with-key-hires/feed/ 0 DoubleVerify To Acquire Ad Verification Company Meetrics https://www.bandt.com.au/doubleverify-to-acquire-ad-verification-company-meetrics/ Tue, 31 Aug 2021 01:23:16 +0000 B&T Magazine https://www.bandt.com.au/?p=1367245 https://www.bandt.com.au/doubleverify-to-acquire-ad-verification-company-meetrics/feed/ 0 Taboola And DoubleVerify Partner To Improve Brand Safety Controls https://www.bandt.com.au/taboola-and-doubleverify-partner-to-improve-brand-safety-controls/ Thu, 26 Aug 2021 00:46:12 +0000 B&T Magazine https://www.bandt.com.au/?p=1366411 https://www.bandt.com.au/taboola-and-doubleverify-partner-to-improve-brand-safety-controls/feed/ 0 DoubleVerify Expands Partnership With MoPub https://www.bandt.com.au/doubleverify-expands-partnership-with-mopub/ Wed, 18 Aug 2021 22:40:43 +0000 B&T Magazine https://www.bandt.com.au/?p=1365258 https://www.bandt.com.au/doubleverify-expands-partnership-with-mopub/feed/ 0 ‘SmokeScreen’: The Ad Fraud Scheme That’s Hijacking CTV With Screensavers https://www.bandt.com.au/smokescreen-the-ad-fraud-scheme-thats-hijacking-ctv-with-screensavers/ Thu, 12 Aug 2021 23:43:23 +0000 B&T Magazine https://www.bandt.com.au/?p=1364300 https://www.bandt.com.au/smokescreen-the-ad-fraud-scheme-thats-hijacking-ctv-with-screensavers/feed/ 0 DoubleVerify Launches Enhancements To Brand Safety And Suitability Solution https://www.bandt.com.au/doubleverify-launches-enhancements-to-brand-safety-and-suitability-solution/ Wed, 28 Jul 2021 22:36:01 +0000 B&T Magazine https://www.bandt.com.au/?p=1361528 https://www.bandt.com.au/doubleverify-launches-enhancements-to-brand-safety-and-suitability-solution/feed/ 0 DoubleVerify Awarded Three Privacy Certification Seals https://www.bandt.com.au/doubleverify-awarded-three-privacy-certification-seals/ Tue, 20 Jul 2021 22:50:09 +0000 B&T Magazine https://www.bandt.com.au/?p=1360076 https://www.bandt.com.au/doubleverify-awarded-three-privacy-certification-seals/feed/ 0 APAC Sees Lowest Invalid Traffic Rates In New DoubleVerify Study https://www.bandt.com.au/apac-sees-lowest-invalid-traffic-rates-in-new-doubleverify-study/ Thu, 15 Jul 2021 00:27:34 +0000 B&T Magazine https://www.bandt.com.au/?p=1359100 https://www.bandt.com.au/apac-sees-lowest-invalid-traffic-rates-in-new-doubleverify-study/feed/ 0 DoubleVerify’s Custom Contextual Targeting Launches On The Trade Desk https://www.bandt.com.au/doubleverifys-custom-contextual-targeting-launches-on-the-trade-desk/ Thu, 17 Jun 2021 00:04:09 +0000 B&T Magazine https://www.bandt.com.au/?p=1353848 https://www.bandt.com.au/doubleverifys-custom-contextual-targeting-launches-on-the-trade-desk/feed/ 0 DoubleVerify’s Video Filtering Leads To 62% Fewer Quality Violations On Video Ads https://www.bandt.com.au/doubleverifys-video-filtering-leads-to-62-fewer-quality-violations-on-video-ads/ Fri, 04 Jun 2021 05:56:27 +0000 B&T Magazine https://www.bandt.com.au/?p=1351947 https://www.bandt.com.au/doubleverifys-video-filtering-leads-to-62-fewer-quality-violations-on-video-ads/feed/ 0 Travel Advertising Facing 20% Higher Rates of Fraud https://www.bandt.com.au/travel-advertising-advertising-facing-20-higher-rates-of-fraud/ Mon, 24 May 2021 01:45:10 +0000 B&T Magazine https://www.bandt.com.au/?p=1349969 https://www.bandt.com.au/travel-advertising-advertising-facing-20-higher-rates-of-fraud/feed/ 0 DoubleVerify Names James Cashmore SVP As Company Goes Public https://www.bandt.com.au/doubleverify-names-james-cashmore-svp-as-company-goes-public/ Tue, 27 Apr 2021 23:15:33 +0000 B&T Magazine https://www.bandt.com.au/?p=1346039 https://www.bandt.com.au/doubleverify-names-james-cashmore-svp-as-company-goes-public/feed/ 0 DoubleVerify Snares Doug Campbell As New Chief Strategy Officer https://www.bandt.com.au/doubleverify-snares-doug-campbell-as-new-chief-strategy-officer/ Thu, 08 Apr 2021 22:51:25 +0000 B&T Magazine https://www.bandt.com.au/?p=1341898 https://www.bandt.com.au/doubleverify-snares-doug-campbell-as-new-chief-strategy-officer/feed/ 0 DoubleVerify Unveils Brand Suitability Integration With Facebook https://www.bandt.com.au/doubleverify-unveils-rand-suitability-integration-with-facebook/ Tue, 30 Mar 2021 22:57:46 +0000 B&T Magazine https://www.bandt.com.au/?p=1340886 https://www.bandt.com.au/doubleverify-unveils-rand-suitability-integration-with-facebook/feed/ 0 DoubleVerify Broadens The Availability Of DV Authentic Attention https://www.bandt.com.au/doubleverify-broadens-the-availability-of-dv-authentic-attention/ Thu, 18 Feb 2021 03:30:38 +0000 B&T Magazine https://www.bandt.com.au/?p=1334932 https://www.bandt.com.au/doubleverify-broadens-the-availability-of-dv-authentic-attention/feed/ 0 DoubleVerify Earns MRC Accreditation For CTV Measurement https://www.bandt.com.au/doubleverify-earns-mrc-accreditation-for-ctv-measurement/ Thu, 14 Jan 2021 21:57:11 +0000 B&T Magazine https://www.bandt.com.au/?p=1330157 https://www.bandt.com.au/doubleverify-earns-mrc-accreditation-for-ctv-measurement/feed/ 0 DoubleVerify Launches Publisher Suite For Digital Publishers https://www.bandt.com.au/doubleverify-launches-publisher-suite-for-digital-publishers/ Wed, 02 Dec 2020 22:19:17 +0000 B&T Magazine https://www.bandt.com.au/?p=1327230 https://www.bandt.com.au/doubleverify-launches-publisher-suite-for-digital-publishers/feed/ 0 DoubleVerify Announces New Brand Safety Tool https://www.bandt.com.au/doubleverify-announces-new-brand-safety-tool/ Wed, 18 Nov 2020 22:47:12 +0000 B&T Magazine https://www.bandt.com.au/?p=1325047 https://www.bandt.com.au/doubleverify-announces-new-brand-safety-tool/feed/ 0 DoubleVerify Launches ‘Privacy-Friendly’ Tool For Programmatic Advertisers https://www.bandt.com.au/doubleverify-launches-privacy-friendly-tool-for-programmatic-advertisers/ Fri, 13 Nov 2020 04:27:26 +0000 B&T Magazine https://www.bandt.com.au/?p=1324355 https://www.bandt.com.au/doubleverify-launches-privacy-friendly-tool-for-programmatic-advertisers/feed/ 0 DoubleVerify Launches Brand Safety Tool Google’s Display & Video 360 https://www.bandt.com.au/doubleverify-launches-brand-safety-tool-googles-display-video-360/ Wed, 04 Nov 2020 23:09:30 +0000 B&T Magazine https://www.bandt.com.au/?p=1323192 https://www.bandt.com.au/doubleverify-launches-brand-safety-tool-googles-display-video-360/feed/ 0 DoubleVerify Brings Increased Transparency To CTV Brand Safety Solution https://www.bandt.com.au/doubleverify-brings-increased-transparency-to-ctv-brand-safety-solution/ Sun, 11 Oct 2020 22:20:45 +0000 B&T Magazine https://www.bandt.com.au/?p=1319660 https://www.bandt.com.au/doubleverify-brings-increased-transparency-to-ctv-brand-safety-solution/feed/ 0 Online Content Consumption Has Doubled In 2020: Report https://www.bandt.com.au/online-content-consumption-has-doubled-in-2020-report/ Wed, 23 Sep 2020 23:10:42 +0000 B&T Magazine https://www.bandt.com.au/?p=1317504 https://www.bandt.com.au/online-content-consumption-has-doubled-in-2020-report/feed/ 0 How A CTV And Mobile Fraud Scheme Faked Three Million Impressions A Day https://www.bandt.com.au/how-a-ctv-and-mobile-fraud-scheme-faked-3-million-impressions-a-day/ Thu, 17 Sep 2020 00:11:45 +0000 B&T Magazine https://www.bandt.com.au/?p=1316484 https://www.bandt.com.au/how-a-ctv-and-mobile-fraud-scheme-faked-3-million-impressions-a-day/feed/ 0 DoubleVerify Launches Custom Contextual Targeting Solution https://www.bandt.com.au/doubleverify-launches-custom-contextual-targeting-solution/ Thu, 03 Sep 2020 22:30:30 +0000 B&T Magazine https://www.bandt.com.au/?p=1314784 https://www.bandt.com.au/doubleverify-launches-custom-contextual-targeting-solution/feed/ 0 DoubleVerify Announces New Publisher Division https://www.bandt.com.au/doubleverify-announces-new-publisher-division/ Wed, 26 Aug 2020 23:02:20 +0000 B&T Magazine https://www.bandt.com.au/?p=1313738 https://www.bandt.com.au/doubleverify-announces-new-publisher-division/feed/ 0 Hate Speech Online Almost Tripled During Black Lives Matter Protests https://www.bandt.com.au/hate-speech-online-almost-tripled-during-black-lives-matter-protests/ Wed, 22 Jul 2020 22:21:51 +0000 B&T Magazine https://www.bandt.com.au/?p=1309149 https://www.bandt.com.au/hate-speech-online-almost-tripled-during-black-lives-matter-protests/feed/ 0 DoubleVerify Extends Media Quality Authentication To Pinterest https://www.bandt.com.au/doubleverify-extends-media-quality-authentication-to-pinterest/ Tue, 07 Apr 2020 22:45:02 +0000 B&T Magazine https://www.bandt.com.au/?p=1295858 https://www.bandt.com.au/doubleverify-extends-media-quality-authentication-to-pinterest/feed/ 0 DoubleVerify Partners With Ad Council To Address COVID-19 Crisis https://www.bandt.com.au/doubleverify-partners-with-ad-council-to-address-covid-19-crisis/ Wed, 25 Mar 2020 23:39:50 +0000 B&T Magazine https://www.bandt.com.au/?p=1294212 https://www.bandt.com.au/doubleverify-partners-with-ad-council-to-address-covid-19-crisis/feed/ 0 Former GroupM Managing Director Of Programmatic Services Imran Masood Joins DoubleVerify https://www.bandt.com.au/former-groupm-managing-director-of-programmatic-services-imran-masood-joins-doubleverify/ Tue, 11 Feb 2020 19:00:54 +0000 B&T Magazine https://www.bandt.com.au/?p=1288358 https://www.bandt.com.au/former-groupm-managing-director-of-programmatic-services-imran-masood-joins-doubleverify/feed/ 0 DoubleVerify Expands Multilingual Brand Safety Solution https://www.bandt.com.au/doubleverify-expands-multilingual-brand-safety-solution/ Thu, 30 Jan 2020 22:18:13 +0000 B&T Magazine https://www.bandt.com.au/?p=1286828 https://www.bandt.com.au/doubleverify-expands-multilingual-brand-safety-solution/feed/ 0 DoubleVerify Announces Programmatic Platform Certification Program CTV Fraud Protection https://www.bandt.com.au/doubleverify-announces-programmatic-platform-certification-program-ctv-fraud-protection/ Tue, 28 Jan 2020 21:57:45 +0000 B&T Magazine https://www.bandt.com.au/?p=1286454 https://www.bandt.com.au/doubleverify-announces-programmatic-platform-certification-program-ctv-fraud-protection/feed/ 0 DoubleVerify Snaps Up Analytics Platform Ad-Juster https://www.bandt.com.au/doubleverify/ Fri, 08 Nov 2019 00:16:15 +0000 B&T Magazine https://www.bandt.com.au/?p=1276790 https://www.bandt.com.au/doubleverify/feed/ 0 Snapchat Teams Up With DoubleVerify To Clamp Down On Invalid Traffic https://www.bandt.com.au/doubleverify-partners-snapchat-authenticate-media-quality/ Fri, 13 Sep 2019 00:53:44 +0000 B&T Magazine https://www.bandt.com.au/?p=1268660 https://www.bandt.com.au/doubleverify-partners-snapchat-authenticate-media-quality/feed/ 0 The Problem With Brand Safety In Mobile Advertising https://www.bandt.com.au/problem-brand-safety-mobile-advertising/ Tue, 18 Jun 2019 23:34:55 +0000 B&T Magazine https://www.bandt.com.au/?p=1256546 https://www.bandt.com.au/problem-brand-safety-mobile-advertising/feed/ 0